FEMA’s National Flood Insurance Program (NFIP)
Empowering and Preparing Americans for Flood Recovery
Flooding is the most common and costly natural disaster in the United States, and its severity and reach are only increasing with climate change. However, flood insurance coverage, which offers the best protection against the financial consequences of flooding to homes and businesses, remains low nationwide. Yes& is now in the fourth year of partnering with FEMA on integrated marketing and communications to promote the government-backed National Flood Insurance Program (NFIP), which allows policyholders to protect themselves financially and recover faster from flooding.
Read the full case study here.
