Brenda Moller

Strategic designer, advertising executive, and advocate for visibility and investment for women in sports in Mexico.

Brenda Möller is a Mexican business leader and creative strategist committed to sustainable business transformation through design, innovation, and sport. She currently serves as Chief Operating Officer at Provoking México, an independent advertising agency with over 40 years of experience, and as President of the Alumni Association at Universidad Iberoamericana.

A designer by nature, Brenda has built her career in advertising, digital marketing, and strategic innovation for over a decade. She has taught at the university level and participated as a speaker at various forums, including TEDx and World Football Summit.

In 2020, she founded Dale Vuelta, a multimedia platform created to drive greater visibility and investment for women in sports in Mexico. Dale Vuelta is now part of our sports innovation division: Provoking Sports. Her work led her to be selected as part of the 2021 Global Sports Mentoring Program, an initiative by the U.S. Department of State and ESPNW that supports emerging leaders leveraging sport for social impact.

Brenda holds a degree in Interactive Design from Universidad Iberoamericana and two master’s degrees: one in Strategic Design and Innovation (IBERO) and in International Sports Management (European Sport Business School).